This initial launch comes just before the opening of the revived La Maison Carita in Paris (in September at 11 rue du faubourg Saint-Honoré) – an entire Haussmann building dedicated to the French beauty brand. The brand chose the legendary Hotel Martinez in Cannes for its location on the French Riviera, an address known worldwide!
Seven decades after its creation by sisters Maria and Rosy Carita, the brand has put its name to the 600m2 beauty area on the 1st floor of the palace with views of the outdoor pool and tropical garden. A salon decorated in keeping with the house codes, with white marble dominating, welcomes enthusiasts into this spotless cocoon with its roomy (sometimes double) treatment cabins, a fitness space, hairdressing salon, barber, tearoom, panoramic relaxation room, and hammam. This Riviera temple of beauty puts its renowned professional therapy techniques in the spotlight in exclusive signature rituals and announces its ultimate anti-ageing treatment: Pro. Morphose RF. A skincare treatment that prolongs the effectiveness of products, like new ranges Or Rejuvenic, Cristal Morphologic, Lagon Hypertonic and its manual protocols, with a new-generation device making use of radiofrequency energy. The treatment boosts collagen in different zones of the face and body too, leaving lines smoothed and complexions radiant. These new and demanding skincare lines complement legendary Carita products like Renovator, Fluid 14, and Lotion Nacrée. Visionary skincare protocols, the result of scientific work, combining bioenergy with the use of precious minerals and appropriate therapy techniques.
73 La Croisette, Cannes. Tél. 04 93 90 12 34
By Laurence Jacquet - Photo Jérôme Kelagopian