For 50 years, the London jeweler has been delighting women with its precious Papillon Graff motif. Its iconic silhouette, constantly reinvented, hasn't aged a day. Happy anniversary!
It all began in 1975… The jewelry house unveiled what would become one of its emblems, the Graff Butterfly, on elegant pendants. Since this first appearance, the motif has continued to metamorphose, following the spirit of the times and inspirations. Enhancing fine jewelry creations, the butterfly has also landed on everyday pieces, capturing the delicacy of the insect, a symbol of hope, freedom, and beauty. Today, the Graff Butterfly is also recognized as the representation of transformation and emancipation, seducing new generations. And over time, the insect has spread its wings across all collections, including, since 2013, the house's delicate watches.
Shimmering Winged Ballet
To mark its 50th anniversary , a series of High Jewelry pieces perfectly illustrates its expertise in precious stones. Crafted in the Graff workshop in Mayfair, London, one of the highlights of this collection is a necklace composed of an arc of pavé-set emeralds in a snow setting. At the heart of this masterpiece, a 5,04-carat emerald-cut diamond captures the light, from which a kaleidoscope of shimmering butterflies unfolds. While they may appear to have been placed here and there, their arrangement was, in fact, meticulously orchestrated by artistic director Anne Eva Geffroy to ensure balance and harmony. Each butterfly seems irresistibly drawn to the beauty of the central stone. This sumptuous necklace is complemented by earrings pavé-set with emeralds and diamonds and surrounded by a winged ballet. Other marvels? The Butterfly necklace in emerald-cut and multi-shaped diamonds totaling 68,93 carats, complemented by matching earrings. Or perhaps a set comprising a necklace, bracelet, and earrings, sparkling with pear-shaped, oval, and round pavé diamonds. Stunning!

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